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THE QUIET ROOM
A Beautiful Practice with Empty Afternoons
The hardest thing about a med spa is not getting attention. It is getting attention to turn into appointments. A reel does 80,000 views and Tuesday afternoon is still open. The device you invested in is booked twice this month. Meanwhile, the practice down the road, whose content is worse than yours, is running a waitlist.
The difference is almost never creative. It is whether the marketing is built around the treatment room: which procedures need filling, what they are worth, and how long a patient takes to decide on each one. We start there, then work outward to the channels. Search for the patient already looking. Paid for the ones who need reminding. Social for the trust that has to exist before either works.
What can we help with?
Everything a Med Spa Needs, in One Team
SEARCH & LOCAL VISIBILITY
Treatment Page SEO
A page for each procedure you want to fill, written for how patients search rather than how the device is branded.
Consistent listings across the aesthetic and healthcare directories Google cross-checks.
Google Business Profile
Categories, treatment services, attributes and photos set up to win the map pack, where most local searches end.
Location Pages
For multi-site practices, a page and a profile for each location, sharing treatment content without competing.
PAID MEDIA
Google Ads
Campaigns structured by treatment and location, built around cost per consultation rather than cost per click.
Remarketing
Sequences for people who read the treatment page, started a booking and did not finish.
Paid Social
Meta campaigns for treatments people are not searching for yet, but respond to when they see the results.
Budget Management
Spend moved between treatments and channels monthly, based on what is actually filling rooms.
CONTENT & CREATIVE
Short-Form Video
Treatment explainers, practitioner-led content and results footage, all shot and edited in-house.
Social Content Calendar
A monthly plan built around the treatments you need to fill, not around what is trending.
Before & After Galleries
Organised by treatment, marked up for search, and handled with signed consent throughout.
A look that matches your price point. Luxury positioning falls apart if the creative does not carry it.
CONVERSION & REPORTING
Booking Flow
Consultation booking reachable in one tap from every treatment page, and working properly on a phone
Attribution
Every consultation traced to the channel that produced it, so budget decisions are made on evidence.
Lead Nurture
Email and SMS sequences for enquiries that did not book the first time, plus reminders that reduce no-shows.
Monthly Reporting
One dashboard covering every channel, led by consultations booked and cost per consultation.
HOW WE WORK
From Audit to Full Treatment Rooms
01
Audit
Current visibility, competitor positioning, ad account health and where enquiries are dropping. You get the findings regardless of what happens next.
02
Treatment Priorities
Which procedures need filling, what each is worth, and how long a patient takes to decide on each. The plan is built from this, not from a channel list.
03
90-Day Pilot
Defined scope, defined KPIs, everything live and tracked. Paid produces early enquiries while search builds.
04
Scale
Budget follows what is producing consultations. Winning campaigns get replicated across treatments and, for groups, across locations.
THE DIFFERENCE
Why Specialist Beats Generalist Here
Category Experience
Aesthetics is what we do. We already know which treatments people search for and which ones need to be shown before they are wanted.
Aesthetic-First Creative
Work that matches your price point. A practice charging premium rates cannot run creative that looks like a discount clinic.
Compliance Handled
Medical advertising has rules a general agency will not know. Patient imagery, claims and review responses are handled correctly by default.
One Team, One Dashboard
Search, paid, social and creative in one place, instead of three vendors, three reports and nobody accountable for the total.
Where to Start
Conversion-focused websites and landing pages engineered to turn your organic traffic into measurable business outcomes and qualified leads.