300%
Increase Organic Traffic
Private School
Growth Social Followers
140%
Rise in Inquiries
“Built a full academic journey into a digital brand that drives trust, visibility, and enrollment.”
Overview
A private, full-spectrum educational institution in Destin, FL serving toddlers through 12th grade. Known for its academic excellence and personalized learning environment, Barrett needed a full-service digital strategy to showcase its evolving curriculum and attract families across all age groups. We partnered to build a seamless brand presence online and offline—from rapid web development to blog SEO, content, and digital ads.

The Challenge
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Rebrand and relaunch a school website under tight deadlines
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Clarify the school’s offerings across early childhood, elementary, and high school levels
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Build digital visibility in a competitive private school market
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Drive enrollment inquiries across multiple age ranges
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Manage consistent content across web, social, and print
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Showcase Barrett’s leadership, philosophy, and school life through storytelling
Services
Website Design &
E-Commerce
Social Media Content & Strategy
Full-Service SEO Management
Paid Ads (Google, Facebook, Instagram)
Print, Branding & Promo Material
Billboard & Event Design
Approach
5-Day Website Launch
Delivered a modern, mobile-optimized website with fast loading, SEO structure, and parent-first UX—highlighting every grade level’s offering.
Brand System & Web Hub
From reels and flyers to thought leadership—each piece supported Barrett’s journey and connected with parents emotionally.
SEO & Weekly Blog Publishing
Developed an internal content engine with keyword-rich blog posts covering early learning, private high school benefits, and parenting tips.
Paid Ads That Perform
Targeted Google and Meta campaigns drove enrollment for camps, preschool, and high school—optimized monthly for conversion.
